After meeting in the early 2000’s Roy and I made an immediate bond around our love of sports and over time started participating in charitable events as a way to give back to the community in which we lived and to support important causes that we were fond of for personal reasons.

Back in 2010 after running and cycling for many years, we decided to work on our dream of designing our own apparel. We had spent thousands of dollars on athletic apparel but could never find anything in “Purple”.

Why “Purple” you ask?

There are a few reasons why the color “Purple” means so much to Roy and I. Here is why we chose “Purple” for our company name. Purple represents many causes which have impacted our lives over the years now or prior to us starting our lives together. We have been impacted individually or our family and friends have been impacted in some way by the following causes;

Pancreatic Cancer, Domestic Violence, Crohn’s Disease,
Thyroid Cancer, ADD, Animal Abuse, and Alzheimer’s disease

When we run, cycle or participate in any events, we think of those affected and impacted by these causes and we participate with those people on our minds and in our hearts. Thus “Purple Crank” was created. We started working on designs initially in 2010 and in 2017, started spending more time on designs and developing our company as part of our retirement plan. Our hope in the future is to grow and sponsor local community events supporting the causes that are special to us.

Live, Laugh, Love, Run, and Ride. ♥
Crank it up!

Roy and Darlene Pittman